Manager of Digital Paid Acquisition
Hybrid | 3 Days/Week | Northwest Austin (78750)
Come build and scale a digital marketing performance engine
SUMMARY:
360Connect is an established B2B lead-generation company (founded in 2005) with proven product-market fit and strong client ROI. The company is profitable and is regularly recognized as a “Top Workplace” by the Austin American-Statesman. We are looking for a senior-level paid acquisition leader to own and scale our performance marketing engine.
We’re hiring a Manager of Digital Paid Acquisition to run and optimize our performance marketing engine across Google Ads, Microsoft Ads, and Meta. This is a hands-on, player-coach role: you’ll own day-to-day execution and performance outcomes, manage one direct internal report, and coordinate with internal partners.
Our ideal candidate is someone who:
- Likes to keep score and “win”
- Is analytical to the core
- Has a deep understanding of different digital marketing channels
- Is agile and decisive
This position will report directly to the CEO and have high exposure across the organization. This is a full-time, exempt position based at our office off 183 and Hymeadow Drive in Austin, Texas. Our office is open five days a week, with Mondays and Fridays as optional remote work days.
RESPONSIBILITIES:
Paid Acquisition Strategy & Execution (Primary Focus)
You will be hands-on and “own” our paid acquisition engine. The goal will be to continue to grow and scale our digital marketing efforts profitably across channels such as Google, Bing, Meta, and others.
Specific duties include:
- Daily/weekly management of digital campaigns
- Scale lead volume while increasing contribution margin impact
- Test new ads, channels and messaging
- Lead the charge in using AI to automate things such as reporting and creative testing
Reporting & Performance Insights
In addition to campaign execution, you will be responsible for reporting results to the wider organization. You will:
- Monitor and report on key performance metrics:
- CPL, CAC, ROAS
- lead quality
- downstream revenue signals
- Produce weekly performance reports:
- what changed
- why
- what we’re doing next
- Make practical, data-backed recommendations and tradeoffs (volume vs. efficiency vs. quality)
People Leadership
You will be responsible for managing and developing one internal direct report. In this role, you will:
- Set weekly priorities, provide coaching, and ensure high execution quality
- Build repeatable processes for campaign ops, testing, and reporting
- Establish clear ownership and accountability across tasks and deliverables
- Step in and provide subject matter expertise if needed
QUALIFICATIONS:
To be successful in this role, you likely have:
- 5+ years “hands-on” managing and scaling paid media budgets
- Direct budget ownership ($50-100K+/month preferred; more is a plus)
- Demonstrated ability to scale spend while maintaining or improving efficiency
- Strong experience with Google Ads, Microsoft Ads, Meta Ads, and performance-driven testing
- Strong Excel skills — pivot tables, VLOOKUPs, data aggregation, and turning raw data into actionable insights
- Experience using AI in analyzing data and managing campaigns a plus (we are a “Claude Company”)
- Comfort operating in ambiguity and setting direction
- A strong sense of humor. Serious about results but can laugh along the way
ABOUT US:
At 360Connect, we help our customers solve one of the most challenging problems in business – acquiring new customers. We do this by providing "marketing in a box" where we find, qualify, and deliver sales-ready prospects to our clients. On average, our customers see a $7-to-$15 return on every $1 they spend on our service.
As one customer said, "360Connect leads help put us on the 20-yard line...and every little bit helps these days!"
To learn more about us, check out our website at www.360Connect.com.
We have a diverse team of hard-working, fun-loving individuals. We believe in six core values, which include:
1. Do what it takes to deliver excellent results.
2. Bring a proactive, solution-oriented attitude.
3. Act with integrity and respect.
4. Communicate directly and honestly.
5. Do what you say you are going to do.
6. Always learn and try new things.
We don't just tape our values on the wall or put them in a filing cabinet – we "walk the talk" at 360Connect. The Austin American-Statesman has named us a "Top Workplace" for eleven consecutive years in a row. Additionally, we are the only digital company in Austin to have received the award more than once.
Sound interesting? We would love to meet you. Please submit your resume and cover letter for consideration.